Duncan McCall
A Marketing Communications Firm
Duncan McCall is a marketing communications firm based in Pensacola, Florida. Our Team is skilled in the development and execution of strategically-sound advertising, marketing and public relations campaigns in traditional and new media. If you have a product or service that you need to sell more of, give us a call.
Florida Trend magazine cover wrapper for Team Santa Rosa highlighting the areas deep involvement in the defense and aerospace industries.
Look for new billboards promoting reward points on Gulf Wind’s debit cards.
Families Count is a non-profit, charitable organization made up of social workers, nurses and other professionals with the mission of preventing child abuse by growing healthy families. They operate numerous service programs and Family Resources Centers in 10 Northwest Florida counties from Escambia to Bay.
Take Advantage of the Down Economy
The economy may be turning around. It may not be. The news varies from day to day. But, for now at least, times are still hard for a lot of us. Which means it is time to step up advertising.
It’s a fact: companies that maintain strong advertising during economic downturns tend to come out the other side with increased market share and a stronger business. Times like these present opportunities for stronger and more aggressive companies that are willing to invest in advertising. And times like these lead to timid companies going away. Here’s why.
Being different is essential for a successful product or service. A powerful point of differentiation can mean the difference between being a market leader or just one of the crowd. I was reminded of this once again recently when a campaign promoting a key difference led to exceptional results for one of our clients.
Are you getting the most from Google?
If your business has a physical storefront, you need to sign up at Google’s Local Business Center. Claiming your business’s listing on Google allows you to update and add to the information Google has about you. You can specify business categories, upload photos, and even adjust where your business appears on a Google map search.
