Duncan McCall
A Marketing Communications Firm
An occasional blog from Duncan McCall about marketing, advertising, and other somewhat relevant news.
Posted on Thursday, Jan 14, 2010 by Bryan McCall
A successful web site is as much about the details as it is about the big idea. Many small factors contribute to a site’s effectiveness or lack thereof. To help you get started thinking about it, we’ve put together a checklist of factors to keep in mind. Details will vary from site to site, but this general list will apply to most small business web sites.
