Duncan McCall



Brand Health Checkup: Digital Advertising

Looking for a flexible, scalable, targeted, measurable way to get people to care about your business? Let us introduce you to digital advertising.   READ MORE



Brand Health Checkup: Analytics

Website traffic matters. Sure, you want to know HOW MUCH traffic you get – but what does that tell you about site visitors?   READ MORE



Brand Health Checkup: SEO

Finding your website way down the list of search results? It may be time to do an SEO over haul on your site. Search Engine Optimization (SEO)   READ MORE



Brand Health Checkup: Social Media

Unless you’ve been living under a rock, you know how prevalent social media is in our culture. If you’re not using this tactic to spread the word about your business, you’re missing out on growth potential.   READ MORE



Brand Health Checkup: Email

Email marketing connects you with people who’ve shown interest in what you’re selling. Given the proper attention, it can inform other marketing efforts and drive your overall success.   READ MORE



Is your website ADA compliant? Lawyers are asking.

Opportunistic lawyers are combing the web to find non-ADA compliant websites for their fill-in-the-blank demand letters. They can get thousands from you, and you will still have to get your site compliant. Get a free compliance review.   READ MORE



Connected TV: Digital Advertising Meets TV

Connected TV is any device designed to connect to the Internet and stream content. This includes all the Smart-TVs, game consoles, Blu-ray players, Roku, tablets, phones, desktops, and more that provide users easy access to their favorite content.   READ MORE



Bogged down with social media marketing?

Social media is a great way to connect with your target audience…if you do it right. Twitter, Facebook, LinkedIn, and Pinterest offer an amazing opportunity to engage with your customers in a way that businesses never have before. But it takes time and expertise to do it right. We can help.   READ MORE






Santa Rosa County Economic Development recognized in 850 Magazine

The June issue of 850 Magazine showcased Santa Rosa County Economic Development’s work and featured Shannon Ogletree on its cover. Articles focused on the county’s 5-year strategic plan for economic development, efforts to construct a 50,000 square foot spec building at the I-10 Industrial Park, and the county’s commitment to workforce development, including the Career Pathways program. Duncan McCall has been a marketing partner with SRCEDO for several years.   READ MORE



Career Pathways goes regional with new website

On June 5 at the Northwest Florida Pathways Regional Forum in Niceville, we launched a new website for the Consortium of Florida Education Foundations. northwestfloridacareerpathways.com allows students to explore careers in the area and find educational programs that can prepare them for those careers. The content includes information for each of Florida’s eight western counties, as well as the region. Thanks to Gulf Power Company for the grant support.   READ MORE